Case study · FinServ

45% lower cost per lead

Fintech scale-up. Representative programme outcome.

45%lower cost per qualified lead
Bouncerate down from 14% to 2%
CRMduplicates reduced by 38%
-45%cost per lead

The challenge

Paid acquisition costs were rising fast, and compliance limited which outreach channels could be used.

Our solution

A compliant outbound programme with verified data and consent-aware messaging, plus data hygiene for the CRM.

The results

  • 45% lower cost per qualified lead
  • Bounce rate down from 14% to 2%
  • CRM duplicates reduced by 38%
“Professional, transparent and accountable. Weekly reporting means we always know exactly what we're getting.”
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